In moving to Los Angeles, Anthony Davis opened doors to endorsements opportunities than he wouldn’t have had otherwise. Add the fact that he plays for the Lakers — the second largest market in the NBA — and those doors are probably multiplied.
However, while Davis surely happy with the endorsements he does have — including a shoe deal he signed with Nike in 2017 — the one thing he doesn’t have is a signature shoe, and he told Brett Dawson of The Athletic he wants one really, really bad:
“Obviously as a basketball player, an athlete, you always want your own shoe,” Davis says. “So, hopefully it gets to that point.”
Unfortunately, it’s not Davis’ call, but he seems optimistic that he’ll be able to work something out with Nike — the same brand that makes LeBron James’ signature shoe:
“Hopefully, if I keep playing to the level I’m playing at and things start going well and going in my favor, we can sit down and talk about a signature shoe,” Davis says. “It’s something that I always wanted. I think it’s something that Nike wants, but we just have to figure it out. If it happens, that’ll be another dream come true.”
Signature shoes from big men haven’t sold well in the past, mostly because the majority of people can’t relate to a near seven-footers, but Davis isn’t a traditional big man by any stretch of the imagination. Yes, he can post up and block shots like a big man, but he moves and handles the ball like a guard. Similar to Giannis Antetokounmpo, that could make him more marketable.
Plus, he has that whole unibrow thing. Just picture it: “The Brow 1.”