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HBO picks up barbershop-set talk show ‘The Shop’ by LeBron James, Maverick Carter

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HBO has ordered a new talk show from LeBron James and SpringHill Entertainment.

HBO

LeBron James is wasting no time building his media empire in Los Angeles. After getting a comedy movie picked up by Paramount Players earlier this month, the new Los Angeles Lakers star has another project on the way with HBO.

On Thursday, HBO released a trailer for the network’s brand new barbershop-set talk show titled “The Shop,” produced in association with SpringHill Entertainment, the media company founded by James and his longtime friend and business parter Maverick Carter. The series, which will air exclusively on HBO, is set to debut on August 28.

According to The Hollywood Reporter, who were first to the story, the debut episode was shot last week in L.A. at West Hollywood’s Barber Surgeons Guild. The episode will star the aforementioned James and Carter as well as Candace Parker of the Los Angeles Sparks, Draymond Green of the Golden State Warriors, Odell Beckham Jr. of the New York Giants, Alvin Kamara of the New Orleans state and comedian Jon Stewart, formerly of Comedy Central’s “The Daily Show.”

Following the announcement, James took to Twitter to celebrate his show getting picked up.

“The Shop” is just the latest attempt from HBO to beef up their sports programming. Along with this series, HBO has also ordered a pair of other projects from James and SpringHill Entertainment including a docuseries about Muhammad Ali and a documentary titled “Student Athlete,” which will explore the heated debate on whether or not NCAA athletes should get paid for their contributions to the school.

HBO might have some serious ground to make up with their sports programming, but with heavy hitters like James and Bill Simmons, who just signed a new deal with HBO to produce sports-focused content, it looks like they’re headed in the right direction.

Meanwhile, James has continued to make the most of his new home and the resources that come with it. While there’s no doubt James will be laser-focused on basketball when the season tips off in October, it’s becoming more clear every day that his decision to sign with the Lakers wasn’t solely a basketball decision.

You can follow this author on Twitter at @RadRivas.