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Big Baller Brand officially in NBA 2K18 and on Lonzo Ball’s feet

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Big Balling on your next gen consoles.

2K Sports is releasing little kernels of information about their upcoming NBA 2K release, with 2K18 set to take the next step from a visual fidelity and graphical standpoint. Other little details, like all 30 franchises having “all-time” teams, are also intriguing.

Another detail that might intrigue Los Angeles Lakers and Lonzo Ball fans? Big Baller Brand is in the (virtual) building. Lonzo will be wearing a pair of Big Baller Brand ZO2s when the game launches:

A few things:

  1. Lonzo’s player model is en pointe, funky jumper and all.
  2. If you’re not signing with Big Baller Brand in My Career mode, what are you even doing?
  3. Can we please get LaVar courtside at Staples Center? Maybe even a LaMelo appearance during halftime shows, chucking up halfcourt shots akin to his role during Las Vegas Summer League?
  4. Spoken into digital existence and that’s pretty crazy.

NBA 2K18 drops on Sept. 19, with a free “demo” that leads into the full My Career mode called “The Prelude” releasing on Sept. 8.